Local LiftUp
GEO Visibility Audit · Unlocked with a code

Wellness Centrale

Chiropractic clinic · Powerhouse Arts District, Jersey City, NJ · Prepared Sep 21, 2026, 12:27 PM

22
Grade F

75% of the patient questions we tested are answered without Wellness Centrale in them. The highest-weighted fix is “Patient-intent searches — new patients, insurance, same-week appointments” — owned by Marketing / PR, days of work.

The short version

Everything in this audit in one page. If you only read one section, read this one.

22
Overall · grade F

How often AI names you, weighted across every test we ran.

33
Recommendation

Whether you show up when someone asks for the best in your category.

12
Prominence

How high you land when you are named at all.

100%
Site readability

Share of your pages an AI crawler can read as finished text.

Clear takeaways
  • 1.About 75% of the high-intent searches we tested are being answered without you in them.
  • 2.Your single biggest leak: patient-intent searches — new patients, insurance, same-week appointments — start there.
  • 3.7 critical details about your venue disagree across the internet, which makes AI hedge or skip you.
  • 4.We read 4 pages of your site and found 4 concrete fixes, 1 of them high priority.
What's in this document
  1. 01What to fix first, ranked by money at stake
  2. 02Your 90-day plan
  3. 03Where your details don't match across the internet
  4. 04How your website reads to an AI crawler
  5. 05Actionable fixes, page by page
  6. 06Every question we asked, and what the models said
  7. 07The sources AI is citing about your category
  8. 08How this compares to last time and to your peers
  9. 09Plain-English glossary

What to fix first, ranked by money at stake

Every issue is scored on two things: how much booking intent sits behind the searches it affects, and how badly you're currently missing them. Work top to bottom — the first row is where the most revenue is leaking.

Priority 1 · High-intent situation searches

Patient-intent searches — new patients, insurance, same-week appointments

78
Impact score

Patient-intent searches convert nearly as well as direct ones and are far less contested. 83% of 6 high-intent situation searches tested is unclaimed, and each one maps to a page you can publish yourself.

83% of 6 high-intent situation searches tested at risk·Days of work·Owner: Marketing / PR
Priority 2 · Direct “best in the neighborhood” searches

Being named at all when someone asks for the best chiropractor in Powerhouse Arts District, Jersey City, NJ

72
Impact score

These are the searches with the clearest intent to act now, and 67% of 6 direct best-of searches tested returns an answer without Wellness Centrale in it. Every point recovered here is demand that already exists.

67% of 6 direct best-of searches tested at risk·Weeks of work·Owner: Marketing / PR
Priority 3 · Position in the list when you are named

Where you sit in the list when you are named

62
Impact score

You are already in the answer, so the expensive work is done. 100% of 2 answers where you were named at all sits third or lower, where almost no clicks land — this is the cheapest booking lift available.

100% of 2 answers where you were named at all at risk·Days of work·Owner: Owner / GM
Priority 4 · Sources the models read before answering

The sources AI leans on for your category — and whether you're on them

46
Impact score

Models answer from what they can retrieve. 54% of 13 sources the engines cited, fetched and verified omits you entirely, so every answer built from those pages is built without you.

54% of 13 sources the engines cited, fetched and verified at risk·Weeks of work·Owner: Local LiftUp
Priority 5 · Position in the list when you are named

Why Harborside Sport & Spine is named ahead of you

45
Impact score

Models converge on the business they can describe most confidently for a given intent. A competitor that appears this often is being described consistently, in more places, and in the language of the question — not necessarily because the product is better.

100% of 2 answers where you were named at all at risk·Weeks of work·Owner: Owner / GM
Priority 6 · What your own site lets a model say about you

Whether your own site is readable and citable by AI crawlers

26
Impact score

Your own site is the one source you fully control. 58% of 12 machine-readable signals checked on your site is missing, which caps how confidently any engine can describe or recommend you.

58% of 12 machine-readable signals checked on your site at risk·Hours of work·Owner: Web developer

In plain terms: about 75% of the high-intent searches we tested are currently going to someone else. Closing the top three rows above is where that comes back.

Your 90-day plan

The same fixes, sequenced. Each task says who should do it, roughly how long it takes, and how you know it's actually done — so you can hand this to your team as-is.

Phase 1 — Fix what you control

Days 1–14

Make your own site and listing fully machine-readable. Nothing downstream compounds until this is done.

  1. 1.
    Add MedicalBusiness, PostalAddress, OpeningHoursSpecification, Service / OfferCatalog, potentialAction (booking / contact) structured data

    Publish JSON-LD on your homepage and every venue page covering: MedicalBusiness (name, address, telephone, url); PostalAddress (streetAddress, addressLocality, addressRegion, postalCode); OpeningHoursSpecification (dayOfWeek, opens, closes); Service / OfferCatalog (name, description, areaServed, offers.price); potentialAction (booking / contact) (target.urlTemplate, result.@type). Keep the name, category and neighborhood identical to your Google listing.

    Done when Google's Rich Results Test and Schema.org validator both parse the markup with no errors.
    Owner: Web developer·Days of work
  2. 2.
    Make hours identical on your site and your Google listing

    Publish full weekly hours as readable text plus OpeningHoursSpecification markup, and match the Google listing exactly. Conflicting hours make engines distrust both sources.

    Done when Site hours, listing hours and markup all agree, day for day.
    Owner: Owner / GM·Hours of work
  3. 3.
    Put your treatments and insurance information in text, not only in a PDF or image

    Name each offering with a sentence and, where you can, a price. Specific named offerings are the single most quotable asset you own — a model can recommend the thing you actually sell, not just your name.

    Done when Your treatments and insurance information is selectable as text on the page and appears in structured markup.
    Owner: Owner / GM·Days of work
  4. 4.
    Publish the full address in readable text

    Street, number, colonia (Powerhouse Arts District), city and postal code as text plus PostalAddress markup, matching the Google listing character for character.

    Done when The address is selectable text on the page and identical to your Google listing.
    Owner: Web developer·Hours of work
  5. 5.
    Correct your primary category on Google

    Engines inherit “what kind of place is this” from your primary Google type. Set it to the category you want to be recommended for (“Chiropractic clinic”) and keep secondary categories tightly related.

    Done when Your Google listing's primary category reads as Chiropractic clinic and your site markup uses the matching schema type.
    Owner: Owner / GM·Hours of work
  6. 6.
    Write one specific description and use it everywhere

    One paragraph covering treatments offered, conditions treated, insurance accepted, what a first visit involves, hours, and how to book — “Wellness Centrale, a chiropractor in Powerhouse Arts District, best for …”. Paste the same paragraph on your site, your Google listing and every directory.

    Done when The identical paragraph appears on your site, your Google listing and at least three directories.
    Owner: Owner / GM·Hours of work

Phase 2 — Publish and correct

Days 15–45

Claim the occasion questions you are missing from and make your facts identical everywhere they appear.

  1. 1.
    Publish 5 pages for the patient-intent searches you are missing

    One page per question you are missing from, answering it directly in the first paragraph: “Which chiropractor in Powerhouse Arts District, Jersey City, NJ takes my insurance?”; “Best chiropractor in Powerhouse Arts District, Jersey City, NJ for someone nervous about their first visit?”; “Which chiropractor in Powerhouse Arts District, Jersey City, NJ can see me this week?”; “Walk-in or same-day chiropractor in Powerhouse Arts District, Jersey City, NJ?”; “Family-friendly chiropractor in Powerhouse Arts District, Jersey City, NJ with great reviews?”. Say who it suits, what is included, the price band, and how to get started. Suggested pages: one page per patient question (for example “New patients”, “Insurance we accept”, “What your first visit looks like”).

    Done when Each page is live, server-rendered, internally linked from the homepage, and answers its question in the opening lines.
    Owner: Marketing / PR·Weeks of work·After: p1-schema
  2. 2.
    Get named on 7 sources the engines already read

    These pages are cited when models answer about your category but omit you: naluchiro.com, urbanchiros.com, reviews.birdeye.com, thecitychiro.com, app.acuityscheduling.com, reddit.com, urbanchiros.com. Submit, claim or pitch an inclusion on each, using the same name, category and neighborhood wording.

    Done when Your name appears in the page text of each source, spelled exactly “Wellness Centrale”.
    Owner: Local LiftUp·Weeks of work·After: p1-description
  3. 3.
    Run a name, address, phone and hours consistency sweep

    Every directory, delivery platform, booking platform and social profile carries the identical name, address, phone, hours and category. Mismatches split your entity so models cannot merge the evidence into one confident recommendation.

    Done when A spot check of ten listings shows identical name, address, phone, hours and category.
    Owner: Owner / GM·Days of work
  4. 4.
    Start a standing review-and-photo routine

    A weekly ask at the point of service, and fresh captioned photos monthly. Review consensus and freshness are two of the three inputs models use to decide confidence.

    Done when Review count is rising week over week and the listing has new photos each month.
    Owner: Owner / GM·Days of work

Phase 3 — Earn the recommendation

Days 46–90

Get named on the third-party pages engines retrieve from, then measure the movement.

  1. 1.
    Close the coverage gap against Harborside Sport & Spine, Urban Chiropractic, Nalu Chiropractic

    Take the pages that name your competitors and not you — guides, roundups and neighborhood editorial — and earn a placement on each. Match the language those pages use for the category, then ask for inclusion in the next update.

    Done when You are named on at least half the sources that currently name a competitor and omit you.
    Owner: Marketing / PR·Weeks of work·After: p2-listings
  2. 2.
    Earn 5–8 independent editorial mentions

    Pitch local guides, neighborhood editorial and curated directories. Each mention must state the same three things — “Wellness Centrale”, “chiropractor”, “Powerhouse Arts District” — because that co-occurrence is exactly what a model learns.

    Done when Five or more new independent pages name you as a chiropractor in Powerhouse Arts District.
    Owner: Marketing / PR·Weeks of work
  3. 3.
    Publish a Local LiftUp verified profile

    A structured, continuously updated profile on a source AI engines already cite for local businesses, with your canonical name, category, city, hours and booking path.

    Done when The profile is live and appears in the citation list of a follow-up scan.
    Owner: Local LiftUp·Days of work
  4. 4.
    Re-scan and compare on day 90

    Run the same 12 questions again. The audit page shows movement per metric and per question against this baseline, so the roadmap is scored on outcomes, not effort.

    Done when A new scan exists for this venue and the trend section shows movement against this baseline.
    Owner: Local LiftUp·Hours of work

Where your details don't match across the internet

AI assistants trust a venue when the same facts appear the same way everywhere. We compared your listing, your own website, and the pages AI cites about your category. Checked your Google listing, 1 page of your own site, and 7 third-party pages the engines cited.

The version we treat as correct
Name
Wellness Centrale
Category
Chiropractic clinic
Neighborhood
Powerhouse Arts District
Address
140 Bay St Suite 1, Jersey City, NJ 07302
Phone
—
Website
https://wellnesscentrale.com/
Opening hours · Google Business Profile
critical
What's there now

Nothing found

What it should say

Full weekly hours published on the listing

“Open now”, “open late” and “open Sunday” questions are filtered on hours. Without them you are excluded from those answers before ranking even starts.

Owner: Owner / GM

Category · Google Business Profile
warning
What's there now

chiropractor

What it should say

A primary category matching how you want to be recommended (“Chiropractic clinic”)

Google's primary type is what most engines inherit as “what kind of place is this”. Yours reads as “chiropractor”, so you are competing in the wrong set of questions.

Owner: Owner / GM

Description · Google Business Profile
warning
What's there now

Nothing found

What it should say

A specific one-paragraph description naming what you do as a chiropractor, the neighborhood and who it suits

This paragraph is one of the shortest paths to giving a model something concrete to say about you instead of listing you as a name.

Owner: Owner / GM

Review volume · Google Business Profile
warning
What's there now

52 reviews

What it should say

100+ reviews so review consensus is statistically usable

Models lean on review consensus to decide confidence. Below roughly a hundred reviews there isn't enough signal to promote you over a well-reviewed competitor.

Owner: Owner / GM

Address · Your website
critical
What's there now

No complete street address plus city found

What it should say

Full street address plus Jersey City, NJ in readable page text

The address is how an engine ties your site to the Google record and the neighborhood in a question. Text in an image does not count.

Owner: Web developer

Hours on site · Your website
warning
What's there now

No hours found in readable text

What it should say

Hours in readable text, matching the Google listing exactly

When your site and your listing disagree on hours, engines treat both as unreliable and quietly stop citing either.

Owner: Web developer

Booking path · Your website
Consistent
What's there now

A booking or reservation path exists

What it should say

A visible way to book an appointment (link or phone) an engine can hand a patient

An engine will only send someone to you if it can see how to act. Without a clear path you get described but never actioned.

Owner: Web developer

Offer detail · Your website
warning
What's there now

No menu/offer wording found in readable text

What it should say

Your treatments and insurance information in readable text, not only in a PDF or image

Named, specific offerings are what a model quotes back to a patient. A PDF or image is invisible to almost every engine.

Owner: Web developer

Narrative content · Your website
warning
What's there now

Little or no about/story content to quote

What it should say

A few paragraphs covering treatments offered, conditions treated, insurance accepted, what a first visit involves, hours, and how to book

This is the raw material for the sentence a model writes about you. No narrative means no sentence.

Owner: Web developer

Server-rendered content · Your website
Consistent
What's there now

1,979 characters of server-rendered text on the home page

What it should say

Core content present in the HTML without running JavaScript

Most AI crawlers do not execute JavaScript. If your content only appears after scripts run, they read an empty page.

Owner: Web developer

Crawler access · Your website
Consistent
What's there now

robots.txt allows AI crawlers

What it should say

robots.txt allowing AI crawlers

Blocking crawlers is a hard stop: nothing downstream in this audit can be fixed while the door is closed.

Owner: Web developer

Titles and meta · Your website
warning
What's there now

Page titles are duplicated across the site

What it should say

A unique title and description per page, each naming the business and neighborhood

Titles are the strongest short label a retrieval system has for a page. Duplicated titles collapse your pages into one weak signal.

Owner: Web developer

Third-party mention · naluchiro.com
warning
What's there now

Does not mention you

What it should say

“Wellness Centrale” named in the page text as a chiropractor in Powerhouse Arts District

GPT-5.6 live web read this page while answering about your category. Every answer built from it is built without you.

Owner: Local LiftUp

Third-party mention · urbanchiros.com
critical
What's there now

Names Urban Chiropractic — not you

What it should say

“Wellness Centrale” named in the page text as a chiropractor in Powerhouse Arts District

GPT-5.6 live web read this page while answering about your category. Every answer built from it is built without you.

Owner: Local LiftUp

Third-party mention · reviews.birdeye.com
critical
What's there now

Names CITYCHIRO — not you

What it should say

“Wellness Centrale” named in the page text as a chiropractor in Powerhouse Arts District

GPT-5.6 live web read this page while answering about your category. Every answer built from it is built without you.

Owner: Local LiftUp

Third-party mention · thecitychiro.com
critical
What's there now

Names CITYCHIRO — not you

What it should say

“Wellness Centrale” named in the page text as a chiropractor in Powerhouse Arts District

GPT-5.6 live web read this page while answering about your category. Every answer built from it is built without you.

Owner: Local LiftUp

Third-party mention · app.acuityscheduling.com
critical
What's there now

Names CITYCHIRO — not you

What it should say

“Wellness Centrale” named in the page text as a chiropractor in Powerhouse Arts District

GPT-5.6 live web read this page while answering about your category. Every answer built from it is built without you.

Owner: Local LiftUp

Third-party mention · reddit.com
warning
What's there now

Does not mention you

What it should say

“Wellness Centrale” named in the page text as a chiropractor in Powerhouse Arts District

GPT-5.6 live web read this page while answering about your category. Every answer built from it is built without you.

Owner: Local LiftUp

Third-party mention · urbanchiros.com
critical
What's there now

Names Urban Chiropractic — not you

What it should say

“Wellness Centrale” named in the page text as a chiropractor in Powerhouse Arts District

GPT-5.6 live web read this page while answering about your category. Every answer built from it is built without you.

Owner: Local LiftUp

Structured data on your website

Structured data is a hidden summary of your venue that machines read directly. Missing entries mean AI has to guess.

MedicalBusiness
Missing — required

This is the type that tells an engine what kind of business you are. Without it you are a generic web page, not a chiropractor in Powerhouse Arts District.

Fields to include: name, address, telephone, url, hasOfferCatalog, priceRange, image

PostalAddress
Missing — required

The machine-readable form of your address. This is what links your site to the Google record and to neighborhood questions.

Fields to include: streetAddress, addressLocality, addressRegion, postalCode, addressCountry

OpeningHoursSpecification
Missing — required

Required to appear in “open now”, “open late” and day-specific answers.

Fields to include: dayOfWeek, opens, closes

Service / OfferCatalog
Missing — required

Structured treatments and insurance information is the most quotable thing you own — it lets a model recommend a specific offering, not just a name.

Fields to include: name, description, areaServed, offers.price

potentialAction (booking / contact)
Missing — required

Marks your booking path as machine-actionable so an engine can send a patient straight to you.

Fields to include: target.urlTemplate, result.@type

AggregateRating
Missing — recommended

Gives an engine your review consensus in a form it can compare against competitors without leaving your site.

Fields to include: ratingValue, reviewCount, bestRating

ImageObject
Missing — recommended

Captioned, structured images are increasingly used in multimodal answers and rich AI result cards.

Fields to include: contentUrl, caption

FAQPage
Missing — recommended

Question-and-answer markup maps directly onto how patients phrase things to a chatbot, making your page easy to lift verbatim.

Fields to include: mainEntity.name, mainEntity.acceptedAnswer.text

How your website reads to an AI crawler

Measured on 4 pages of wellnesscentrale.com that we fetched and read as an AI crawler would.

Access & renderability

Whether your pages arrive as finished text. AI crawlers read the plain version, not the version a person sees.

100%
Renderable pages · Good
0%
Pages with friction

Nearly every page arrives as finished text, which is exactly what AI crawlers need.

Content density

How much of each page is your own writing versus repeated template copy.

69%
Unique content
31%
Boilerplate

Most of the readable text is specific to each page, which is what gives models something worth quoting.

Trust signals

What tells a model your pages are credible and current.

0%
Pages with an author
0%
Pages with a date
3
Outbound sources cited
2
Transparency pages found

CONTACT · ABOUT

Author names, dates and outbound sources are the trust signals models weigh before repeating a claim about you.

Metadata quality

The title and description each page hands to search and AI systems.

Overall quality score3.5/10
Optimal title length (50–60 chars)0%
Pages with a real meta description50%
Descriptions in the 120–160 char sweet spot0%
Action-oriented descriptions50%
Unique titles across pages75%

Titles read best at 50–60 characters. Descriptions should start with a verb — “Reserve…”, “Discover…”, “Taste…” — and describe the page, not the brand.

Summaries & key takeaways

The block AI engines most often lift word for word.

Pages with a summary / TL;DR0%
Pages with key takeaways0%

Why it matters: AI engines prefer content with a clear summary near the top. It gives them a clean block to lift and cite instead of guessing from the whole page.

Quotability

How many self-contained lines exist for a model to repeat.

15
Definitions
0
Steps
34
Statistics
85%
Short sentences
30.3
Blocks / 1k words · High
  • Definition“Home About Services Contact us What is Chiropractic Care?”
  • Definition“Chiropractic Care is a health philosophy that centers around empowering your body's natural ability to heal itself, steering clear of the use of drugs or surgery.”
  • Definition“This approach is rooted in understanding the dynamic interplay between the body's structure, with a primary focus on the spine, and its impact on overall function as orchestrated by the nervous system”
  • Statistic“free adjustment with $69 consultation!”

Structured data we recommend adding

LocalBusinesshigh priority

No business schema was detected, so engines can't confirm what kind of place this is, where it is, or when it's open.

Organizationmedium priority

Organization schema ties your brand name, logo and social profiles into one record models can trust.

FAQPagehigh priority

FAQ content is on the site but the FAQPage markup is missing, so those answers aren't machine-readable.

BreadcrumbListlow priority

Multi-page site. Breadcrumbs help engines understand how your pages relate.

AggregateRatinglow priority

Ratings on your own site give models a first-party quality signal to cite alongside third-party reviews.

Actionable fixes, page by page

Each fix names the exact pages affected, what to change, and what counts as finished — so it can be handed straight to whoever maintains your site.

01high prioritySchema

Add valid structured data to the affected pages

Structured data lets answer engines interpret what a page is about without guessing from the layout.

Estimated score impact

+1 to +3 overall · +1 to +3 on site readiness

Owners

Web developer

What to change
  • •Add a JSON-LD block to each affected page that matches what the page actually shows.
  • •Start with LocalBusiness, then FAQ, Menu and Article types where they apply.
  • •Validate the markup before publishing so a syntax error doesn't void the whole block.
What counts as fixed
  • ✓Each affected page contains at least one valid JSON-LD block.
  • ✓The schema type matches the visible content on that page.
  • ✓The structured data parses without validation errors.
Current state

4 pages carry no structured data.

Target: Every page exposes valid schema that matches its visible content.

How to confirm the fix

Re-run the audit after publishing. This item clears once valid schema is detected on the affected pages.

Affected pages
//book-now/about/contact-us

4 affected pages out of 4 pages we read.

02medium priorityTrust

Add author attribution and content dates

Named authors and visible dates are how models decide whether a page is current and credible enough to quote.

Estimated score impact

+1 to +2 overall · +1 to +3 on citations

Owners

Marketing / PR · Web developer

What to change
  • •Add a byline to editorial pages — “By {name}, {role}” — linked to a short bio.
  • •Show “Published on” or “Last updated” dates on service, event and story pages.
  • •Expose the same values in schema as datePublished / dateModified.
What counts as fixed
  • ✓Editorial and service pages carry a visible author or team byline.
  • ✓Every informational page shows a date.
  • ✓Schema includes datePublished or dateModified.
Current state

Author attribution is on 0% of pages and dates on 0%. We found 3 outbound authoritative sources.

Target: Bylines and dates on every informational page.

How to confirm the fix

Re-run the audit; both E-E-A-T percentages should rise above 60%.

Affected pages
//book-now/about/contact-us

4 affected pages out of 4 pages we read.

03medium priorityStructure

Add short summaries to the top of key pages

A two-line summary at the top of a page is the block an answer engine most often lifts verbatim.

Estimated score impact

+1 to +2 overall · +1 to +3 on site readiness

Owners

Marketing / PR · Web developer

What to change
  • •Add a two- or three-sentence summary at the top of each major page.
  • •Follow it with three to five bulleted key facts — what you offer, neighborhood, price band, hours, how to book.
  • •Write it in direct language: “{Business} is a …”, not slogans.
What counts as fixed
  • ✓Every major page opens with a summary of at least 25 words.
  • ✓The summary states the business name, what it does and the neighborhood.
  • ✓Key facts appear as a short list rather than buried in prose.
Current state

0% of pages have a summary block and 0% have key takeaways.

Target: Summaries on every major landing and service page.

How to confirm the fix

Re-run the audit; the summary detection panel should read above 60%.

Affected pages
//book-now/about/contact-us

4 affected pages out of 4 pages we read.

04medium priorityStructure

Improve title and meta-description quality

Metadata reinforces what a page is about and shapes how it is summarised in AI-assisted results.

Estimated score impact

+1 to +2 overall · +1 to +2 on site readiness

Owners

Marketing / PR · Web developer

What to change
  • •Rewrite thin or duplicated titles so each is specific to its page, at 50–60 characters.
  • •Give every page a 120–160 character description that starts with a verb.
  • •Include the venue name plus the neighborhood in the title.
What counts as fixed
  • ✓Titles are specific, unique and not overstuffed.
  • ✓Descriptions are present and meaningfully describe the page.
  • ✓The metadata quality score reaches at least 7/10.
Current state

Metadata quality is 3.5/10; 2 pages sit below the threshold.

Target: Metadata quality of 7/10 or better.

How to confirm the fix

Re-run the audit after updating metadata; the meta quality score should clear the threshold.

Affected pages
/about/contact-us

2 affected pages out of 4 pages we read.

Why your score is what it is — and how to fix it

6 things we checked, in the order that affects bookings most. Each one starts with a plain-English line, then the evidence, then what to do.

Priority 1

Being named at all when someone asks for the best chiropractor in Powerhouse Arts District, Jersey City, NJ

Weak

In plain terms: when a customer asks an AI assistant for the best chiropractor in Powerhouse Arts District, your name has to come up. If it doesn't, the AI simply doesn't know enough about you yet to feel safe recommending you.

Named in 2 of 6 direct best-of searches
  • “Can you recommend a highly rated chiropractor near Powerhouse Arts District, Jersey City, NJ?” — you were not named. Named ahead of you: The Spine & Sports Health Center, Exchange Place Therapy Group, Hudson Family Chiropractic, Physical Therapy & Acupuncture, Harborside Sport & Spine. Gemini 3.1 Pro said: “The Spine & Sports Health Center on Newark Ave is highly rated and just a short walk from the district.”
  • “Which chiropractor in Powerhouse Arts District, Jersey City, NJ do locals actually recommend?” — you were not named. Named ahead of you: Harborside Sport & Spine, Hudson Family Chiropractic, Hudson Family Chiropractic, Physical Therapy & Acupuncture, Nalu Chiropractic. Gemini 3.1 Pro said: “Locals frequently recommend Harborside Sport & Spine for their comprehensive approach to pain relief and adjustments.”
  • “Best reviewed chiropractor in Powerhouse Arts District, Jersey City, NJ?” — you were not named. Named ahead of you: The Spine & Sports Health Center, Harborside Sport & Spine, Hudson Family Chiropractic, Physical Therapy & Acupuncture, Nalu Chiropractic. Gemini 3.1 Pro said: “The Spine & Sports Health Center has fantastic reviews for their attentive staff and effective chiropractic treatments.”
What's happening

Models only name a venue they can confirm from multiple independent sources. On the 4 searches you missed, the model had enough confidence in other venues and not in you — which almost always means too few third-party pages describe you as a chiropractor in Powerhouse Arts District, Jersey City, NJ in plain language.

What to do about it

Get named, in text, on pages engines already trust for this category: local guides and roundups, neighborhood editorial, curated directories, and a verified local business profile. Each mention must say the same three things — “Wellness Centrale”, “chiropractor”, “Powerhouse Arts District, Jersey City, NJ” — because that co-occurrence is what the model learns. Target 5–8 new independent mentions.

Weeks of work·Highest-value gap: these are the searches with the clearest intent to act now.
Priority 2

Patient-intent searches — new patients, insurance, same-week appointments

Critical

In plain terms: patients search by their situation, not your specialty. “Accepting new patients”, “takes my insurance”, “can see me this week”. If nothing published about you uses those words, you're never offered.

Named in 1 of 6 of these searches
  • “Which chiropractor in Powerhouse Arts District, Jersey City, NJ takes my insurance?” — you were not named. Named ahead of you: The Spine & Sports Health Center, Exchange Place Therapy Group, Urban Chiropractic, CITYCHIRO. Gemini 3.1 Pro said: “The Spine & Sports Health Center and Exchange Place Therapy Group accept most major health insurance plans.”
  • “Best chiropractor in Powerhouse Arts District, Jersey City, NJ for someone nervous about their first visit?” — you were not named. Named ahead of you: Hudson Family Chiropractic, Hudson Family Chiropractic, Physical Therapy & Acupuncture, Harborside Sport & Spine, Nalu Chiropractic. Gemini 3.1 Pro said: “Hudson Family Chiropractic is known for being incredibly gentle and patient, making it perfect for nervous first-timers.”
  • “Which chiropractor in Powerhouse Arts District, Jersey City, NJ can see me this week?” — you were not named. Named ahead of you: Harborside Sport & Spine, Urban Chiropractic, CITYCHIRO, Nalu Chiropractic. Gemini 3.1 Pro said: “Harborside Sport & Spine often has flexible scheduling and can usually fit you in within the week.”
What's happening

These questions convert far better than generic ones — the person has already decided what they want. Models answer them by matching the words in the question against words published about you. If nothing about you says accepting new patients, insurance accepted, same-week appointments, nervous first-timers, you are not a candidate no matter how good you are.

What to do about it

Publish one page per patient question (for example “New patients”, “Insurance we accept”, “What your first visit looks like”), using the patient's own words in the heading and the first sentence, and anchoring it to Powerhouse Arts District, Jersey City, NJ. Include what's involved, timing, and how to get started. Then get those same phrases into your listings and any guide that features you.

Days of work·5 unserved searches in Powerhouse Arts District, Jersey City, NJ, each with a patient who has already decided to act.
Priority 3

Whether your own site is readable and citable by AI crawlers

Weak

In plain terms: your own website is the one source you fully control, and right now it's harder for AI to read than it should be. This is the part you can fix this week without anyone's permission.

44/100 across 1 page we read
  • Structured data (JSON-LD) — No valid JSON-LD found on any page we read
  • Venue-specific schema type — No Restaurant/Hotel/Bar/LocalBusiness schema — engines can't confirm what kind of place this is
  • Menu or offer detail in text — No menu/offer wording found in readable text
  • Opening hours in text — No hours found in readable text
  • Address and city — No complete street address plus city found
  • Story / about content — Little or no about/story content to quote
What's happening

Your site is the only source you fully control, and it's the one engines check to confirm what other pages claim about you. If it doesn't render without JavaScript, has no business schema, or hides services, hours, and booking behind scripts, the model can't verify you and falls back to whoever it can.

What to do about it

Fix in this order: structured data (json-ld), then venue-specific schema type, then menu or offer detail in text, then opening hours in text, then address and city. Concretely: server-render your key pages as plain HTML, add MedicalBusiness JSON-LD with address, hours, price range and your main service or product page, and put a real booking URL in the markup.

Hours of work·This is the only part of the picture you can fix this week without anyone else's permission.
Priority 4

The sources AI leans on for your category — and whether you're on them

Critical

In plain terms: AI doesn't invent recommendations. It reads a handful of web pages first. These are those pages — and whether your name appears on them.

You're named on 0 of 7 verified sources
  • naluchiro.com — resolves, does not mention you (https://www.naluchiro.com/)
  • urbanchiros.com — resolves, does not mention you, but does mention Urban Chiropractic (https://urbanchiros.com/)
  • reviews.birdeye.com — resolves, does not mention you, but does mention CITYCHIRO (https://reviews.birdeye.com/citychiro-176999660080220)
  • thecitychiro.com — resolves, does not mention you, but does mention CITYCHIRO (https://www.thecitychiro.com/new-page-3)
  • app.acuityscheduling.com — resolves, does not mention you, but does mention CITYCHIRO (https://app.acuityscheduling.com/schedule.php?owner=25865578)
What's happening

This is the layer underneath the score. Answer engines assemble recommendations from pages they can retrieve and trust. A page that ranks for your category and doesn't mention you is a recommendation you cannot win — and every competitor listed on it gets named instead of you.

What to do about it

Work the list above in order of how often it was cited: pitch an inclusion or update to each source, verify your details where you already appear, and correct any outdated listing. Where a source is a directory or guide you can join, join it. Where it's editorial, give the writer a reason and an asset to use.

Weeks of work·7 cited sources currently feed answers about your category without you in them.
Priority 5

Where you sit in the list when you are named

Critical

In plain terms: being mentioned isn't the same as being chosen. In a chat answer the first one or two names get the booking, so third place is close to invisible.

2 of 6 answers place you third or lower
  • “Who is the best chiropractor in Powerhouse Arts District, Jersey City, NJ?” — you were named #5. Named ahead of you: Harborside Sport & Spine, The Spine & Sports Health Center, Hudson Family Chiropractic, Physical Therapy & Acupuncture, Nalu Chiropractic. Gemini 3.1 Pro said: “Harborside Sport & Spine and The Spine & Sports Health Center are highly regarded by locals in the Powerhouse Arts District.”
  • “Top chiropractor options in Powerhouse Arts District, Jersey City, NJ?” — you were named #5. Named ahead of you: Harborside Sport & Spine, The Spine & Sports Health Center, Exchange Place Therapy Group, Hudson Family Chiropractic. Gemini 3.1 Pro said: “These clinics offer excellent chiropractic care and are conveniently located right around the Powerhouse Arts District.”
What's happening

Order is not cosmetic. In a chat answer, the first one or two names get the click, the enquiry, and the follow-up question. Models order by how confidently and how richly they can describe a venue — depth of available detail, review consensus, and freshness of what's written about you.

What to do about it

Give models more to say about you than your competitors have: a specific, current description covering treatments offered, conditions treated, insurance accepted, what a first visit involves, hours, and how to book — published on your site with structured data, and mirrored in your listings. Specific detail is what promotes a name from “also mentioned” to “start here”.

Days of work·Moving from mid-list to top-two on the searches you already appear in is the fastest lift in new patient appointments available to you.
Priority 6

Why Harborside Sport & Spine is named ahead of you

Weak

In plain terms: Harborside Sport & Spine gets named instead of you. Usually not because it's better — because more places on the internet describe it clearly, in the words customers use.

Harborside Sport & Spine appeared 22 times, average position 2.4
  • Named for “Who is the best chiropractor in Powerhouse Arts District, Jersey City, NJ?” — you were not mentioned at all
  • Named for “Can you recommend a highly rated chiropractor near Powerhouse Arts District, Jersey City, NJ?” — you were not mentioned at all
  • Named for “Top chiropractor options in Powerhouse Arts District, Jersey City, NJ?” — you were not mentioned at all
  • Named for “Which chiropractor in Powerhouse Arts District, Jersey City, NJ do locals actually recommend?” — you were not mentioned at all
What's happening

Models converge on the business they can describe most confidently for a given intent. A competitor that appears this often is being described consistently, in more places, and in the language of the question — not necessarily because the product is better.

What to do about it

Take their searches one at a time: for each question they win and you don't, publish the page that answers it about you, and get one credible third-party mention that uses the same words. Then re-scan to confirm movement.

Weeks of work·Each of these searches is demand in your neighborhood, in your category, currently routed to someone else.
Appendix

Evidence behind every number above

Nothing here appears in the free Visibility Snapshot. This is the raw record the audit was built from: every question asked, each model's verbatim answer, every cited source we fetched and verified, the full competitive set, your site crawl, and movement since your last scan.

Every question we tested

Each engine's position for you, with the answer it gave, captured verbatim during the scan.

Best-of
“Who is the best chiropractor in Powerhouse Arts District, Jersey City, NJ?”
Best position #5
Gemini 3.1 Pro: did not name you — “Harborside Sport & Spine and The Spine & Sports Health Center are highly regarded by locals in the Powerhouse Arts District.”
GPT-5.6 recall: did not name you — “Hudson Family Chiropractic is a strong first choice downtown, with Harborside Sport & Spine another established nearby option.”
GPT-5.6 live web: named you #5 — “Nalu leads for exceptional reviews and gentle personalized care, while Urban is the strongest general-purpose alternative.”
Named ahead of you: Harborside Sport & Spine, The Spine & Sports Health Center, Hudson Family Chiropractic, Physical Therapy & Acupuncture, Nalu Chiropractic
Best-of
“Can you recommend a highly rated chiropractor near Powerhouse Arts District, Jersey City, NJ?”
Not named
Gemini 3.1 Pro: did not name you — “The Spine & Sports Health Center on Newark Ave is highly rated and just a short walk from the district.”
GPT-5.6 recall: did not name you — “Both practices are convenient to the Powerhouse Arts District and have established local reputations.”
GPT-5.6 live web: did not name you — “These nearby practices have strong current ratings, with Nalu and Urban offering the best combination of review quality and volume.”
Named ahead of you: The Spine & Sports Health Center, Exchange Place Therapy Group, Hudson Family Chiropractic, Physical Therapy & Acupuncture, Harborside Sport & Spine
Best-of
“Top chiropractor options in Powerhouse Arts District, Jersey City, NJ?”
Best position #5
Gemini 3.1 Pro: did not name you — “These clinics offer excellent chiropractic care and are conveniently located right around the Powerhouse Arts District.”
GPT-5.6 recall: did not name you — “These are the leading chiropractic options I know in or immediately around the district.”
GPT-5.6 live web: named you #5 — “The top local options range from Nalu's gentle family focus to Urban and Harborside's broader injury-care services.”
Named ahead of you: Harborside Sport & Spine, The Spine & Sports Health Center, Exchange Place Therapy Group, Hudson Family Chiropractic
Best-of
“Which chiropractor in Powerhouse Arts District, Jersey City, NJ do locals actually recommend?”
Not named
Gemini 3.1 Pro: did not name you — “Locals frequently recommend Harborside Sport & Spine for their comprehensive approach to pain relief and adjustments.”
GPT-5.6 recall: did not name you — “Hudson Family Chiropractic is the downtown practice I would put first for a general local recommendation.”
GPT-5.6 live web: did not name you — “Nalu earns the strongest enthusiastic patient feedback, while Harborside also has a documented recommendation from a Jersey City community discussion.”
Named ahead of you: Harborside Sport & Spine, Hudson Family Chiropractic, Hudson Family Chiropractic, Physical Therapy & Acupuncture, Nalu Chiropractic
Best-of
“Best reviewed chiropractor in Powerhouse Arts District, Jersey City, NJ?”
Not named
Gemini 3.1 Pro: did not name you — “The Spine & Sports Health Center has fantastic reviews for their attentive staff and effective chiropractic treatments.”
GPT-5.6 recall: did not name you — “Review rankings change, but these are two well-regarded nearby practices worth comparing.”
GPT-5.6 live web: did not name you — “Nalu currently shows 5.0 from 87 reviews, CITYCHIRO 5.0 from 14, and Urban 4.95 from 188 verified reviews.”
Named ahead of you: The Spine & Sports Health Center, Harborside Sport & Spine, Hudson Family Chiropractic, Physical Therapy & Acupuncture, Nalu Chiropractic
Best-of
“I need a chiropractor in Powerhouse Arts District, Jersey City, NJ — who should I call first?”
Not named
Gemini 3.1 Pro: did not name you — “I'd call Harborside Sport & Spine first; they are very close to the district and offer great comprehensive care.”
GPT-5.6 recall: did not name you — “Call Hudson Family Chiropractic first because it is close to the district and offers multidisciplinary care.”
GPT-5.6 live web: did not name you — “Call Urban first for broad treatment options, strong verified reviews, insurance verification and advertised same-day availability.”
Named ahead of you: Harborside Sport & Spine, Hudson Family Chiropractic, Physical Therapy & Acupuncture, Urban Chiropractic, Nalu Chiropractic
Occasion
“Which chiropractor in Powerhouse Arts District, Jersey City, NJ is accepting new patients?”
Best position #5
Gemini 3.1 Pro: did not name you — “Both Harborside Sport & Spine and The Spine & Sports Health Center are usually accepting new patients.”
GPT-5.6 recall: did not name you — “New-patient acceptance changes frequently and requires direct confirmation with each office.”
GPT-5.6 live web: named you #5 — “All five currently provide a new-patient intake, booking or appointment-request path, though availability should be confirmed directly.”
Named ahead of you: Harborside Sport & Spine, The Spine & Sports Health Center, Urban Chiropractic, CITYCHIRO
Occasion
“Which chiropractor in Powerhouse Arts District, Jersey City, NJ takes my insurance?”
Not named
Gemini 3.1 Pro: did not name you — “The Spine & Sports Health Center and Exchange Place Therapy Group accept most major health insurance plans.”
GPT-5.6 recall: did not name you — “Insurance participation depends on your exact carrier and plan, so there is insufficient information to name a match.”
GPT-5.6 live web: did not name you — “Your exact plan is needed, but Urban and Harborside list many major carriers while CITYCHIRO lists Aetna, Cigna, UnitedHealthcare and Blue Cross Blue Shield.”
Named ahead of you: The Spine & Sports Health Center, Exchange Place Therapy Group, Urban Chiropractic, CITYCHIRO
Occasion
“Best chiropractor in Powerhouse Arts District, Jersey City, NJ for someone nervous about their first visit?”
Not named
Gemini 3.1 Pro: did not name you — “Hudson Family Chiropractic is known for being incredibly gentle and patient, making it perfect for nervous first-timers.”
GPT-5.6 recall: did not name you — “For a first visit, start with Hudson Family Chiropractic and ask the office to explain the evaluation before any treatment.”
GPT-5.6 live web: did not name you — “Nalu is the first choice for a nervous newcomer because reviews repeatedly describe gentle, attentive and reassuring care.”
Named ahead of you: Hudson Family Chiropractic, Hudson Family Chiropractic, Physical Therapy & Acupuncture, Harborside Sport & Spine, Nalu Chiropractic
Occasion
“Which chiropractor in Powerhouse Arts District, Jersey City, NJ can see me this week?”
Not named
Gemini 3.1 Pro: did not name you — “Harborside Sport & Spine often has flexible scheduling and can usually fit you in within the week.”
GPT-5.6 recall: did not name you — “This week's appointment availability is live information that must be confirmed directly.”
GPT-5.6 live web: did not name you — “Urban explicitly advertises same-day visits, while the others offer online booking or appointment requests for current openings.”
Named ahead of you: Harborside Sport & Spine, Urban Chiropractic, CITYCHIRO, Nalu Chiropractic
Occasion
“Walk-in or same-day chiropractor in Powerhouse Arts District, Jersey City, NJ?”
Not named
Gemini 3.1 Pro: did not name you — “Exchange Place Therapy Group is usually your best bet for accommodating same-day or urgent chiropractic appointments.”
GPT-5.6 recall: did not name you — “I cannot reliably confirm current walk-in or same-day availability without contacting the practices.”
GPT-5.6 live web: did not name you — “Urban is the only nearby option found explicitly advertising same-day chiropractic appointments when scheduling permits; no reliable walk-in claim was found.”
Named ahead of you: Exchange Place Therapy Group, Urban Chiropractic
Occasion
“Family-friendly chiropractor in Powerhouse Arts District, Jersey City, NJ with great reviews?”
Not named
Gemini 3.1 Pro: did not name you — “Hudson Family Chiropractic is highly rated for family care and treats patients of all ages in a welcoming environment.”
GPT-5.6 recall: did not name you — “Hudson Family Chiropractic is the clearest nearby family-oriented option, but pediatric services should be confirmed directly.”
GPT-5.6 live web: did not name you — “Nalu is the clear family-friendly choice, with dedicated care for babies, children, pregnancy, postpartum patients and adults plus excellent reviews.”
Named ahead of you: Hudson Family Chiropractic, Hudson Family Chiropractic, Physical Therapy & Acupuncture, Nalu Chiropractic

The web pages AI actually read

These are the pages the AI leaned on when it answered — its . Green means your name is on the page. Red means the page shaped a recommendation about your category without you in it.

We fetched 13 cited sources: 7 resolved, 0 didn't exist, 6 couldn't be read. You are named on 0 of the 7 that resolved.

Sources fetched
13
Mention you
0%
Failed verification
6
naluchiro.com
Live citationVerified
https://www.naluchiro.com/
Does not mention you
urbanchiros.com
Live citationVerified
Chiropractor in Jersey City, NJ | Urban Chiropractic
Does not mention you — but does mention Urban Chiropractic
reviews.birdeye.com
Live citationVerified
CityChiro - 14 Reviews - Healthcare in Jersey City, NJ - Birdeye
Does not mention you — but does mention CITYCHIRO
thecitychiro.com
Live citationVerified
Plan Your Visit | Schedule Your Visit Today — CITYCHIRO
Does not mention you — but does mention CITYCHIRO
app.acuityscheduling.com
Live citationVerified
Schedule Appointment with CITYCHIRO
Does not mention you — but does mention CITYCHIRO
reddit.com
Live citationVerified
Reddit
Does not mention you
urbanchiros.com
Live citationVerified
New Patient | Urban Chiropractic
Does not mention you — but does mention Urban Chiropractic
healthhives.com
Live citationUnreadable
https://healthhives.com/clinic/nalu-chiropractic
Cited by GPT-5.6 live web
zocdoc.com
Live citationUnreadable
https://www.zocdoc.com/practice/urban-chiropractic-126167
Cited by GPT-5.6 live web
zocdoc.com
Live citationUnreadable
https://www.zocdoc.com/practice/harborside-sport-and-spine-30802
Cited by GPT-5.6 live web
zocdoc.com
Unreadable
https://www.zocdoc.com/chiropractors/jersey-city-201633pm
Cited by Gemini 3.1 Pro
yelp.com
Unreadable
https://www.yelp.com/search?cflt=chiropractors&find_loc=Powerhouse+Arts+District%2C+Jersey+City%2C+NJ
Cited by Gemini 3.1 Pro
yelp.com
Unreadable
https://www.yelp.com/biz/hudson-family-chiropractic-physical-therapy-and-acupuncture-jersey-city
Cited by Gemini 3.1 Pro

Who AI names instead — full set

These venues were named in answers where your venue was not mentioned at all. This is not a head-to-head ranking — it's the questions you're missing from entirely.

1Harborside Sport & SpineNamed in 22 of the questions we asked · usually around position #2.4
Questions where they appeared and you didn't
  • Named for “Who is the best chiropractor in Powerhouse Arts District, Jersey City, NJ?” — you were not mentioned
  • Named for “Can you recommend a highly rated chiropractor near Powerhouse Arts District, Jersey City, NJ?” — you were not mentioned
  • Named for “Top chiropractor options in Powerhouse Arts District, Jersey City, NJ?” — you were not mentioned
  • Named for “Which chiropractor in Powerhouse Arts District, Jersey City, NJ do locals actually recommend?” — you were not mentioned
2Urban ChiropracticNamed in 11 of the questions we asked · usually around position #1.7
Questions where they appeared and you didn't
  • Named for “Can you recommend a highly rated chiropractor near Powerhouse Arts District, Jersey City, NJ?” — you were not mentioned
  • Named for “Which chiropractor in Powerhouse Arts District, Jersey City, NJ do locals actually recommend?” — you were not mentioned
  • Named for “Best reviewed chiropractor in Powerhouse Arts District, Jersey City, NJ?” — you were not mentioned
  • Named for “I need a chiropractor in Powerhouse Arts District, Jersey City, NJ — who should I call first?” — you were not mentioned
3Nalu ChiropracticNamed in 10 of the questions we asked · usually around position #1.5
Questions where they appeared and you didn't
  • Named for “Can you recommend a highly rated chiropractor near Powerhouse Arts District, Jersey City, NJ?” — you were not mentioned
  • Named for “Which chiropractor in Powerhouse Arts District, Jersey City, NJ do locals actually recommend?” — you were not mentioned
  • Named for “Best reviewed chiropractor in Powerhouse Arts District, Jersey City, NJ?” — you were not mentioned
  • Named for “I need a chiropractor in Powerhouse Arts District, Jersey City, NJ — who should I call first?” — you were not mentioned
4CITYCHIRONamed in 10 of the questions we asked · usually around position #2.7
Questions where they appeared and you didn't
  • Named for “Can you recommend a highly rated chiropractor near Powerhouse Arts District, Jersey City, NJ?” — you were not mentioned
  • Named for “Which chiropractor in Powerhouse Arts District, Jersey City, NJ do locals actually recommend?” — you were not mentioned
  • Named for “Best reviewed chiropractor in Powerhouse Arts District, Jersey City, NJ?” — you were not mentioned
  • Named for “I need a chiropractor in Powerhouse Arts District, Jersey City, NJ — who should I call first?” — you were not mentioned
5Hudson Family Chiropractic, Physical Therapy & AcupunctureNamed in 8 of the questions we asked · usually around position #1
Questions where they appeared and you didn't
  • Named for “Who is the best chiropractor in Powerhouse Arts District, Jersey City, NJ?” — you were not mentioned
  • Named for “Can you recommend a highly rated chiropractor near Powerhouse Arts District, Jersey City, NJ?” — you were not mentioned
  • Named for “Top chiropractor options in Powerhouse Arts District, Jersey City, NJ?” — you were not mentioned
  • Named for “Which chiropractor in Powerhouse Arts District, Jersey City, NJ do locals actually recommend?” — you were not mentioned
6The Spine & Sports Health CenterNamed in 6 of the questions we asked · usually around position #1.5
Questions where they appeared and you didn't
  • Named for “Who is the best chiropractor in Powerhouse Arts District, Jersey City, NJ?” — you were not mentioned
  • Named for “Can you recommend a highly rated chiropractor near Powerhouse Arts District, Jersey City, NJ?” — you were not mentioned
  • Named for “Top chiropractor options in Powerhouse Arts District, Jersey City, NJ?” — you were not mentioned
  • Named for “Best reviewed chiropractor in Powerhouse Arts District, Jersey City, NJ?” — you were not mentioned

Site audit

No page for this specific location was readable, so we scored the brand's main site (wellnesscentrale.com). This site blocks plain crawlers, so we read it with a browser-based reader — AI engines without one may see nothing. Read 1 page. Missing or not machine-readable: Structured data (JSON-LD), Venue-specific schema type, Menu or offer detail in text, Opening hours in text, Address and city, Story / about content, Unique title and meta description.

Structured data (JSON-LD)Missing
No valid JSON-LD found on any page we read
Venue-specific schema typeMissing
No Restaurant/Hotel/Bar/LocalBusiness schema — engines can't confirm what kind of place this is
Menu or offer detail in textMissing
No menu/offer wording found in readable text
Opening hours in textMissing
No hours found in readable text
Reservation or booking pathPresent
A booking or reservation path exists
Address and cityMissing
No complete street address plus city found
Story / about contentMissing
Little or no about/story content to quote
Published or updated datesPresent
Dates present, so content reads as current
Unique title and meta descriptionMissing
Page titles are duplicated across the site
Content renders without JavaScriptPresent
1,979 characters of server-rendered text on the home page
Headings structure (H1/H2)Present
1 H1 and 2 H2 headings across the pages we read
Crawlers allowed (robots.txt)Present
robots.txt allows AI crawlers
Pages read
  • https://wellnesscentrale.com/ — HTTP 200 — Book Now!

What changed since last time

This is your first scan, so it becomes the starting line. Run it again after you make changes and every number below will show whether it went up or down.

Overall score
22First scan
Recommendation
33First scan
Prominence
12First scan
Occasion coverage
17First scan
Site readiness
44First scan
Citation presence
0First scan
Gemini 3.1 Pro recall
0First scan
GPT-5.6 recall recall
0First scan
GPT-5.6 live web recall
33First scan
Claude recall
0First scan
Perplexity (live web) recall
0First scan
How you compare to similar venues

You're one of the first chiropractic clinics scanned in Powerhouse Arts District, so there's no peer benchmark yet. It fills in as more venues in your category run the check.

◇ Plain-English glossaryNew to any of these words? Start here
AI Discovery Visibility

How often AI assistants recommend your business in unbranded local searches, combining only the model-recall and live-web tracks that actually ran.

Model Recall

What an AI assistant names from its learned knowledge without searching the live web first.

Web-Grounded Discovery

What an AI assistant recommends after searching current web results, with source URLs captured for verification.

Website GEO Readiness

How clearly your own website exposes facts, structure and booking information to machines. A readable site can still have low discovery visibility.

GEO

Generative Engine Optimization — the work of getting AI assistants to recommend your venue, the way SEO got you into Google results.

Answer engine

Any tool that answers a question directly instead of showing a list of links — ChatGPT, Gemini, Perplexity.

LLM

Large language model: the AI behind assistants like ChatGPT that writes the recommendation a customer reads.

Citation

A web page the AI actually read and pointed to when it answered — its source for what it said.

Retrieval

The step where the AI goes and fetches pages before answering. If nothing about you is fetchable, you can't be named.

Structured data

A small block of hidden code on your website that states your address, hours, price range and menu in a format machines read without guessing.

Schema / JSON-LD

The standard format that structured data is written in. Adding it is a one-time job for whoever built your site.

Entity

The AI's internal record of your venue — one name, one category, one address. Inconsistent listings split it in two and weaken both.

Crawler

The automated reader an AI company sends to your site. It sees only what loads as plain text, not what a person sees.

Server-rendered

Your pages arrive as finished text rather than being drawn by scripts in the browser. Crawlers can only reliably read the finished version.

robots.txt

A one-line file on your site that tells AI crawlers whether they're allowed in. Blocking them makes you invisible.

Best-of question

"Best <category> near me" — a customer asking for a shortlist. The highest-intent question you can win.

Occasion question

A question asked with a plan already in mind — a date night, an emergency repair, a first appointment — rather than by category alone.

Prominence

Not whether you're mentioned, but how early. First two names in a chat answer get almost all the bookings.

Hallucinated source

A page the AI cited that doesn't actually exist — a sign it had very little real information to work with.